‘What Did I Do to Deserve This?’: Sulli in Last Instagram Live Video Days Before Passing


K-pop idol Sulli concealed her pain days before she took her own life, fans believe.

Instagram Live videos that surfaced after her death on Monday show the former f(x) member asking the world to cut her some slack, all while putting on a happy face for the camera.

Image via Instagram / @jelly_jilli

“I’m not a bad person. I’m sorry,” the 25-year-old tells viewers in Korean in one video.

“Why are you saying bad things about me?” she then asks. “What did I do to deserve this?”


In another video, Sulli responds to live comments while lying on her side. She still puts on a gleeful face.

“You can just see the sadness,” a YouTube user points out. “I love this woman so much. She’s so beautiful. I’m so upset about her death.”


Sulli, whose real name is Choi Jin-ri, was found dead in her home in Seongnam, just south of Seoul, on Monday afternoon. So far, police suspect that she killed herself.

A note found at the scene reportedly described her state of mind, but police said it is neither a suicide letter nor a diary entry. Its contents will not be disclosed to the public, according to Allkpop.

Image via Instagram / @jelly_jilli

Sulli, who debuted as a member of the K-pop group f(x) in 2009, returned as a solo artist in June with the single “Goblin.”

She was known to challenge norms in the industry, such as how a K-pop idol should behave under the public eye, as well as sharing her struggle with social anxiety and panic disorder.

Image via Instagram / @jelly_jilli

Police said that Sulli, who battled internet bullies for years, suffered from severe depression, according to Reuters.

The 25-year-artist previously faced criticism for encouraging fans that they had a choice about how to display their bodies as well as a “no-bra” controversy where her nipples had been visible for several occasions, according to the BBC.

Image via Instagram / @jelly_jilli

In June 2018, fans worried when Sulli showed up silent and tearful in an Instagram Live video.

As seen in the stream, the idol did not utter a word for more than seven minutes, only staring at the camera with a sad expression.


An investigation into Sulli’s death, which is expected to include autopsy information, is ongoing.

Fans honored her memory on Twitter:

Featured Images via Instagram / @jelly_jilli

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