All-female K-Pop group Blackpink has set a new record for the fastest music video to reach 100 million views on YouTube.
The popular South Korean group’s latest video “Kill This Love” took just two days and 14 hours to surpass 100 million hits, according to the group’s management company, YG Entertainment.
Published at midnight on Friday, the music video received over 10 million views in just four hours and 13 minutes.
In its first 24 hours, the video earned 56.7 million views on YouTube, surpassing Ariana Grande’s “Thank You, Next”, which got 56.4 million hits 24 hours after being released on Nov. 30, Billboard reports.
It then eventually set the record of exceeding 100 million hits at around 2 p.m. on Sunday.
I’ve always been congratulating BLACKPINK, so i’m gonna congratulate BLINKs big time.
Congrats fam. I’m so proud of us. Our hardwork pays off well. During the comeback time we’ve only focused on BLACKPINK and BLACKPINK, minding our own businesses. We deserve this record ✊
— J A D E | GODLISA (@swallalisaa) April 7, 2019
Psy, another popular South Korean artist, previously held the record with the song “Gentleman.”
Blackpink fans, collectively known as “Blinks,” took to Twitter to celebrate the group’s impressive feat.
-First Kpop MV to reach 100M views in 2019
-Fastest Music Video to reach 100M views
-1M comments
-22M SubscribersAnother day, another WIN for BLINKNATION!#KillThis100MRecord pic.twitter.com/EvmKeouVB1
— fanboi (@BLINKSHI) April 7, 2019
The previous record was held for almost 7 years by PSY’s ‘Gentleman’, 2.8 days. BLACKPINK now holds the record with 2.5 days! #KILLTHIS100MRecord pic.twitter.com/QoRqHzib9Y
— BLΛƆKPIИK : #KILLTHISLOVE (@TeamBlackPink) April 7, 2019
BLACKPINK BECAME THE FASTEST GROUP IN THE WORLD TO ACHIEVE 100M IN JUST TWO DAYS I- #KILLTHISLOVE100MILPARTY #KILLTHIS100MRECORD pic.twitter.com/6rm2Q9KtxG
— りん (@ultlalisasm) April 7, 2019
#BLACKPINK – #KILLTHISLOVE is now the fastest M/V in YouTube history to reach 100M views! #KillThis100MRecord pic.twitter.com/J6pQ5W0pVh
— BLΛƆKPIИK : #KILLTHISLOVE (@TeamBlackPink) April 7, 2019
#KILLTHISLOVE by #BLACKPINK has surpassed 100M views on YouTube making it the FASTEST MV IN YOUTUBE HISTORY to reach that mark in just 2 Days, 14 Hours and 13 Mins breaking Psy’s record w/ Gentlemen (2 days and 19 hrs)
No one’s doing it like them! #KILLTHIS100MRecord
— J A D E | GODLISA (@swallalisaa) April 7, 2019
JISOO STREAMING AS WELL!!!
she even did a poster i stan!!! #KILLTHIS100MRECORD pic.twitter.com/aK0OewOLVW
— (@annyeongan) April 7, 2019
Jennie is shook hahaha. we love you our jendeuk you deserve it . #KillThis100MRecord pic.twitter.com/UDgTfpLuin
— KILL THIS LOVE (@blackpinkgifxo) April 7, 2019
sooyaaa__
its what you & the girls deserve#KillThis100MRecord pic.twitter.com/lTbtHh4XHV— 슈 [#KILLTHISLOVE] (@intoblackpivk) April 7, 2019
Made up of members Jisoo, Jennie, Rosé and Lisa, the record-breaking four-person group was formed in 2016.
Featured image via Instagram/blackpinkofficial